Overview of popular email providers and which companies will use them.
We all use email to perform various tasks such as business correspondence, blogging, job applications, personal use, and so on. A truly staggering number of emails are sent per day – about 200 billion. Currently, providers such as Gmail, Yahoo, and Outlook are still the most popular among users. But the choice of email services […]
Where is Cold Email Marketing Applicable?
Cold email marketing, also known as cold mailing or cold outreach, is a popular strategy used by businesses to connect with potential customers or clients. While it may sound impersonal, when done right, cold email outreach can yield significant results, especially in the B2B (business-to-business) space. In this blog post, we will explore where cold […]
Best Practices for Email Subject Lines and 70 ExamplesÂ
For businesses, optimizing email subject lines is one of the most important aspects of running a successful conversation. However, it’s no easy feat – after all, you only have 50 characters to make your message stand out among dozens of competitors in the recipient’s inbox. That’s why it’s essential to craft clever and engaging subject […]
6 Reasons Your Cold Email Isn’t Working: Tips for Cold Outreach
Are you sending out cold emails as part of your B2B sales strategy, but not getting the results you hoped for? Cold email outreach can be a highly effective way to generate leads and close deals, but it requires careful planning and execution. In this blog post, we will explore six common reasons why your […]
What is an email alias and when is it useful?
Are you wanting to make sure your emails are reaching their intended recipients? You’ve come to the right place! In this blog post, we’ll talk about an often overlooked email marketing tool that can help boost your campaigns: email aliases. Whether you’re a solo email marketer or part of an agency, understanding how and when […]
Advantages and disadvantages of cold mailing
Are you considering cold mailing as a way to market your services or products but not sure whether it’s the best move for you? It can be daunting to decide which marketing method is best for your business, especially when so many rides on its success. In this blog post, we’ll discuss what cold mailing […]
Plain text or HTML in cold email?
In this article, we’ll look at plain text vs. HTML, the pros and cons of HTML emails, and help you decide which format to use for your email campaign. Getting past spam filters and improving your email deliverability is a key criterion when assessing the success of any outreach effort. This logic can also be […]
